One key to getting out in front of your competition is implementing an effective user experience strategy built on a clear structure of goals, vision, strategy and tactics aligned with your overall business.

One business differentiator to stay ahead of your competition is implementing an effective user experience (UX) strategy.

Good user experience can be elusive if it’s not built on a clear structure of goals, vision, strategy and tactics.

The following 10 tips unpack these concepts and give you a solid foundational approach to creating the user experience that’s right for your business and customers.

Source: 10 Tips on Improving User Experience | Centric Digital

My point of view: do not confuse user experience with customer experience. For me achieving your strategic goals is more about customer experience.

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