Not that crazy: Really? Consumers in Western Europe Willing to Exchange Info for Personalized Offers
In privacy-alert Western Europe—a surprising finding. Some 82% of internet users surveyed by Retail Week and Osborne Clarke said they are comfortable receiving personalized offers and pricing based on their online search and purchase history.
A management executive for over 25 years. Successfully managed transition programs and front office operations within numerous Dutch companies.
Into service design, service management and service innovation.
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