:Gartner’s 2016 Digital Marketing Channel survey found that 38% of respondents currently have a social media advertising program in place, and that will more than double to 80% within the next twelve months, meaning 42% of social media marketers will launch social advertising for the first time.Almost two thirds of respondents expect to have employee and/or customer advocacy programs in place within the next year.
Published by Fred Zimny
A management executive for over 25 years. Successfully managed transition programs and front office operations within numerous Dutch companies. Into service design, service management and service innovation. Expertise: Service design Service economy Service innovation Service marketing Service management View all posts by Fred Zimny