Resolutions 2011: A Strategy for Bringing Customers Into Every Meeting

Somewhere, at a time at the end of a meeting with senior management I remarked that I did not hear the word customer (yes, also shame on me). After some time in competitive benchmarks positions dropped and dropped. If there is a relation I do not know.

But one of my resolutions for me on the personal and professional level is at each task, challenge, each mail, each meeting, each face to face conversation to start with focusing on the customer benefits.

Found at Blogging Innovation » A Strategy for Bringing Customers Into Every Meeting.


A Strategy for Bringing Customers Into Every MeetingWhat’s your strategy for starting meetings?

Here’s an innovative variation on the standard strategy of starting a meeting by re-stating an objective to ensure everyone present understands why they NEED to be present. One of our clients shared that their company expects each meeting to begin with a statement of what the meeting will mean for customers.

Especially in larger companies where it’s easy for staff members to go for extended periods without ever seeing a customer, this

To be continued at http://www.business-strategy-innovation.com/wordpress/2010/09/a-strategy-for-bringing-customers-into-every-meeting/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+business-strategy-innovation+(Blogging+Innovation)

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