It’s worth looking at the US Airforce one seperately, if just for the pictures alone.
- United States Airforce “new media and the airforce” http://www.af.mil/shared/media/document/AFD-090406-036.pdf is a PDF
- US Navy very formal PDF http://www.doncio.navy.mil/PolicyView.aspx?ID=789 click through » Download PDF
- DePaul University http://brandresources.depaul.edu/vendor_guidelines/g_socialmedia.aspx
- Hewlett Packard Blogging Code of Conduct http://www.hp.com/hpinfo/blogs/codeofconduct.html
- Chartered Institute of Public Relations Social Media Guidelines http://www.cipr.co.uk/socialmedia/
- Hill and Knowlton’s Public Relations Pledge for Bloggers http://armadgeddon.blogspot.com/2007/09/h-pledge-for-bloggers.html
- Feedster’s Corporate Blogging Policy http://feedster.blogs.com/corporate/2005/03/corporate_blogg.html
- Australian Public Service (Gov) protocols for online media participation http://www.apsc.gov.au/circulars/circular088.htm and I think I blogged about the wiki they were doing for social media engagement – did it include staff?
- UK Public Service I Am A Civil Servant if it doesn’t work, try the copy on my old blog post. – http://www.civilservice.gov.uk/about/work/codes/participation-online.aspx
- Gartner’s PUBLIC WEB PARTICIPATION GUIDELINES http://blogs.gartner.com/gartner-public-web-participation-guidelines/.
- Thomas Nelson Blogging Policy http://michaelhyatt.blogs.com/workingsmart/2005/03/corporate_blogg_1.html
- Plaxo’s Communication (Blogging) Policies http://blog.plaxoed.com/2005/03/29/plaxos-communication-policy/
- New Zealand Government Principles for interaction with Social Media http://www.ssc.govt.nz/display/document.asp?DocID=7160 and ParticipatoNZ wiki http://www.e.govt.nz/policy/participation/guide-to-online-participation.html
- About.com generic ones http://humanresources.about.com/od/policysamplesb/a/blogging_policy.htm
- LiveWorld Social Media Content Guidelines http://socialvoice.liveworld.com/blog-entry/Bryan-Persons-Blog/Creating-Social-Media/1100000608
- The Blogging Church http://www.leaveitbehind.com/home/2005/04/fellowship_chur.html
- Walker Art New Media Initiatives wiki http://newmedia.walkerart.org/nmiwiki/pmwiki.php/Main/WalkerBlogGuidelines
- Powerhouse Museum official blog policy with the wonderful Seb Chan Download as a PDF
- Telstra 3Rs GuardRails http://www.nowwearetalking.com.au/library/pdf/news/social-media-company-policy_final_150409.pdf
- Sensis mentioned some, don’t have a link yet
- YOU? Do you have internal guidelines available to the public????
It’s worth, while working your way through these links not to just look at the usual topics
Topics covered in Social Media Policies
- defamation, anti competitor, inaccuracies, disclosure, proprietary information, company secrets and IP, wasting time, inappropriate behaviour, rudeness, revealing personal information and so on
- Look for the unusual
Jokes, urban legends and get-rich email forwards are the oldest form of Internet-based social media. When it comes to company email, we ask that you think twice before hitting send and be judicious with the number of items you forward. And, if you’re unsure whether the Prince of Nairobi really is being truthful about a promised fortune, a quick stop by Snopes.com might be in order. (Gretemangroup)
also look at
Fundamentals of Social Media Policies
- is the policy collaborative – telling staff what they can and can’t do in their own time might require some discussion?
- Is the policy positive teaching engagement in a satisfying way between staff and customers or is it negative with a bunch of Thou Shalt Not Post Pictures on Facebook During Your LunchBreak? Tone IS important – is it fun to read, informative and everyday speech? Do you engage with your staff as you would with customers on a blog – authentic personal respectful voice?
- Is it truly public and does it serve the staff or the company. For example, if I trashtalk Widget company, a community member might point out I am a competitor and then send me to my own companies public guidelines. Yes, that does happen.
- Does the policy extend to contractors? Pilots who fly the senior people around, can’t trashtalk them on the pilots forum. The advertising agency can’t post up a viral video of how their ex customer is a dick because they didn’t get their pitch? (both have happened, I have the screenshots, heh)>
- Are the guidelines, now public, under creative commons so other companies can use them and help provide a fully informed educated ecosystem community?
- Look at all the different names for basically one document? o.O Email Policies becomes Social Media Policies, no?
- Check out how different industries – tech, education, military, government, art, public affairs – are prioritizing their guidelines. What is included, what is top of the list, how does it change?
That should keep you busy for a while…
The reason why I have the full link here, is because I print it up and hand it out with courseware in the Social Media Policies For Your Organisation workshops that I run If you want to do the same, please attribute me ‘n the other aggregators. Thanks
There’s not quite 40 Guidelines here. I guessed 40 cos I know that some of you will have others. I’m particularly looking for Australian social media guidelines for staff.
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